CLASS 1: KEYWORD RESEARCH
Discover Relevant Keywords to Boost Your Sales and Search Rank
Learn the proprietary tools and techniques that I use to create keyword lists that drive sales and profits. I’m going to show you how to quickly and easily get your products listed higher on the search results pages, and in front of the people most likely to buy. You’ll create a list of relevant and high converting keywords for PPC and SEO, and then combine them to boost your sales and brand visibility on Amazon.
BONUS CLASS: SEARCH TERM REPORT
Mining Your Search Term Report to Scale Your Sponsored Products Campaigns
Learn how to use your search term reports to quickly “mine” out the money making keywords and scale them for increased traffic and sales.
CLASS 2: PPC MODIFIERS & MATCH TYPES
Turn Your Small Keyword List Into a Selling Machine
Learn how to use modifiers and match types to take a small keyword list and turn it into a selling machine. I’ll show you how to use keyword modifiers to segment your search terms into tightly focused groups for increased profits. You’ll learn how to use match types to increase traffic volume, and negatives to filter out the unqualified clicks that result in wasted ad dollars.
CLASS 3: SEO STRUCTURE FOR RANK
In this class you’ll learn how to apply SEO best practices to your product listings and back end search terms to secure the top positions on the search results page. Amazon loves sales, which is why a winning paid ad strategy gives you a clear advantage over the competition. I’ll show you how to combine PPC and SEO to maximize your ad spend by increasing your organic product sales.
CLASS 4: KEYWORD OPTIMIZATION & MINING
It only takes a few high volume, high converting keywords to generate six figure monthly product sales. Like everything else in business the 80/20 principle applies to keyword selection. I’ll show you how to use your search term reports to quickly “mine” out the money making keywords and scale them for increased traffic and sales. You’ll also learn how to test new keywords for conversions without blowing your advertising budget.
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