With The Peacemaker you'll no longer find yourself doing the same tedious, repetitive, time-consuming tasks over and over again. Perform bulk bid, ad creative, URL and keyword management with our multi-engine editor that's just like Google Adwords editor, but for all of the major PPC providers. Keep your finger on the pulse of your campaigns with trend monitoring, rule based campaign automation and advanced optimization tools. The Peacemaker allows you to create campaign automation rules that go further than keyword bid management. Have the system automatically execute your rules, whether it’s pausing keywords that suck or dynamically adjusting your max CPC. The Peacemaker Optimizer will analyze your historical account data to determine which of your keywords are underperforming and instantly offer solutions to help you reduce CPA, increase traffic, save money or increase exposure. The Peacemaker Editor allows you to manage your accounts across Google, MSN, and Yahoo from one interface. Launch new campaigns directly from within the tool, and quickly copy new and existing campaigns from Google to other providers. With The Peacemaker you can create sophisticated, actionable reports using data across PPC providers. Combine it in meaningful ways, creating tables, graphs and charts that would otherwise take hours to put together, all in seconds. The Peacemaker trend bar helps you see problems as they emerge. Easily drill down to see all of your accounts at a glance, and always be confident your search marketing campaigns are moving in the right direction.